Service

Consulting & Audits

Our consulting and audit work focuses on understanding what is happening, why it is happening and what should be addressed first.

Work with us

Fix What’s Not Performing & Move Forward

Performance can decline when goals shift, tools change or competition increases.

We help identify what should be addressed first so teams can move forward with clarity and confidence.

Media & Search Audits

We review campaigns, channels, structure and measurement to identify gaps and opportunities.

In search, that includes:

Keyword strategy and structure
Audience targeting
Geographic performance
Conversion signals and measurement

Audits are designed to provide clear direction and straightforward advice that your team can implement to get back on track.

See results in 90 days.

It’s a methodical, data-driven process to do more of what’s good. And it’s extra clarity and efficiency to your team.

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More services

Media Strategy

Media Buying

Campaign Management & Optimization

Evergreen Marketing

Reporting, Insights & Analytics

Lead Capture & Funnel Strategy

Plain:Language Media has been a solid addition to our media partner roster. They tap in early to swap ideas with our creative folks, and we trust them to work directly with our clients.

Kiirsten May

Co-Owner @ UpHouse

Having a team that specializes in the paid media allows us to focus on the broader marketing strategy. We’re having one of our best years ever, and the paid strategy is definitely part of that.

Jeff Wills

VP Marketing @ Roadtrips

What impressed me early on was how quickly Jason and the team were able to refine the targeting… focusing the budget on customers who were actually in market.

Jeff Wills

VP Marketing @ Roadtrips

There were people on the Plain:Language Media team focused on different elements of the campaign…. It made me feel like there was a lot of oversight and that everyone was doubling down.

Tyson Vinek

Founder @ Luna Glamping

FAQs

We don't do jargon. Ask us anything and you'll get a straight answer.

Ask us anything

What is included in a Media Audit?

A media audit reviews campaigns, channels, structure and measurement to identify gaps and opportunities.

What is included in a Search Audit?

Search audits examine keyword strategy and structure, audience targeting, geographic performance and conversion signals and measurement.

When should a company consider consulting or an audit?

Consulting and audits are helpful when performance declines due to shifting goals, changing tools or increased competition.

What is the goal of a Consulting Engagement?

The goal is to understand what is happening, why it is happening and what should be addressed first so teams can move forward.